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        <div class="legend">深耕浙江 解读中国 影响世界</div>
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<p style=""><img src="https://meizi-chao-pub.8531.cn/2101999175275356160_1280px.jpg?width=1280&amp;height=320" title="微信图片_20260920213828_346_6.jpg" mediaid="21019610720325877763" style="display: inline; clear: both; margin: 0px;" type="app_image"></p>
<p>媒体与文旅的深度融合，正在从“各自为战”走向“协同共创”。</p>
<p>9月21日，CUMTA2026年度文旅融媒共创计划发布活动在衢州常山大剧院举行，全国十余家主流媒体共同发起文旅融媒共创计划，标志着跨区域、跨媒体、跨业态的深度合作正式启航。</p>
<div>
 当前，文旅产业仍处于重要战略机遇期。如何在流量喧嚣之后找到可持续的增长路径？参与发布的媒体总编们给出了一致答案：以内容IP为核心灵魂，发挥媒体融合整合资源、全媒体传播策划的优势，让媒体从信息的传递者转型为社会生活的连接者和服务者。
</div>
<div>
 这一共创模式包含三个维度——<span style="color: #2A2A2A; font-family: " helvetica="" neue="">在内容共创、传播共推、资源共享中协同发力，助力更多藏在深闺的旅游目的地走进大众视野</span>。通过多省媒体联动，实现破圈传播、优势互补、共建共享，达成“1+1&gt;2”的传播效果。从山西到浙江，从齐鲁到长三角，助推文旅产业提质升级。
</div><div class="moreInfo2"><p>“转载请注明出处”</p></div><p class="zrbja">责任编辑：杨希林</p>

融媒合力赋能文旅！多省媒体联手开启共创新格局

新旅讯

“奔县游” 持续火热！这些宝藏小城邀您共游

浙么好玩

“行走的课堂”上新！跟着这些研学游目的地边玩边学

CUMTA2026年度文旅融媒共创计划在常山发布

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